English · Idiom Candidate

sticker shock

Proposed by a contributor, not yet supported by evidence.

Both English Tiếng Việt

Meaning · English

A feeling of surprise or shock at something's high price

Nghĩa · Tiếng Việt

cảm giác bất ngờ hoặc sốc vì giá cao

Machine-translated — suggest a fix

Literally: shock from a sticker

Where it’s used: Used Widespread English

Examples

I experienced sticker shock when I saw the price of the new smartphone

AI-drafted example auto-approved by rule (illustrative, not a corpus attestation)

Sources & notes

Listed in Wiktionary’s “English idioms” category (retrieved 2026-07-29); definition pending editorial review. Definition drafted by AI (@cf/meta/llama-3.3-70b-instruct-fp8-fast) and auto-approved by rule on 2026-07-31; pending editor spot-check.

Common questions

What does “sticker shock” mean?

A feeling of surprise or shock at something's high price Literally: shock from a sticker

Is “sticker shock” formal or informal?

No register label has been reviewed yet — treat it as neutral and check the usage notes above.

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